nocheLatina merges an event directory, a lifestyle magazine, streaming radio and an interactive community into one of the premier destinations for Latin lifestyle and entertainment.
nocheLatina provides a destination for the bi-cultural “New Generation Latino” who enjoys the Latin lifestyle and is looking for a guide to the latest Latin events, news and entertainment.
The "New Generation" Latino - Speak English, Live Latin
The New Generation Latino is predominantly U.S. born 2nd, 3rd and 4th generation Latinos, who consume mostly English-language media and represent over $300 billion in purchasing power.
What Nochelatina can offer
By organically tapping into their lifestyle, the nocheLatina brand speaks directly to U.S. Latin trendsetters and early adopters - a demographic that has been traditionally hard to reach.
This highly desirable group has disposable income and relies on the nocheLatina's resources to provide them with the latest trends and event happenings.
nocheLatina offers clients the potential for increased brand penetration via traditional e-mail marketing and online sponsorships to non-traditional media cross-promotions, on-site promotions and event activation.